About us

About Succession Media

Succession Media is a DTC growth agency for Shopify brands doing $20K+ a month. It runs direct-response creative, Meta media buying, conversion rate optimization (CRO) and AI search optimization (AEO + GEO) in one loop, with senior operators only, month to month and no setup fee. The first call is a free growth audit of the ad account, creative and funnel.

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The team

Who runs Succession Media

No junior handlers. The partners who diagnose your growth are the ones in the account every week.

  • Hamid ChakirHamid Chakir

    Co-Founder, CRO and Landing Pages

    CRO and landing-page architect for 7 and 8-figure DTC brands. Runs the strategy call, the funnel teardown, and the weekly testing loop that turns spend into profit.

  • Yassine ChakirYassine Chakir

    Co-Founder, Direct-Response Creative

    Builds the direct-response creative system that scales DTC brands: mechanism angles, sub-avatar laddering, and advertorial top of funnel grounded in the Schwartz framework.

  • Omar GhouatOmar Ghouat

    AI Search Lead (AEO + GEO)

    Leads AI search at Succession Media. Builds the tracking that shows how often ChatGPT, Perplexity and Gemini name a brand and which sources they cite, and ties AI-referred sessions to Shopify orders.

  • Abdelilah SoumrAbdelilah Soumr

    Email and Retention (Klaviyo)

    Runs Klaviyo email for US DTC brands: welcome, abandoned cart and post-purchase flows, weekly campaigns, and email design built to turn first-time buyers into repeat customers.

What we do

One loop, five disciplines

  • Creative System Rebuild

    Schwartz-grounded ad creative for Shopify brands doing $20K+ a month: customer research, angles by awareness level, advertorials and compliant supplement copy.

  • Media Buying and CRO

    Meta media buying and landing page CRO run as one loop for Shopify brands doing $20K+ a month: account structure, weekly split tests and one scorecard.

  • Email and Retention

    Klaviyo flows, campaigns and deliverability for Shopify brands doing $20K+ a month, with email revenue checked against Shopify, so you know what it earns.

  • AI Search (AEO + GEO)

    How Shopify brands get named in ChatGPT, Perplexity, Gemini and Google AI Overviews: AEO vs GEO, what AI engines read, and tracking AI-referred revenue.

Who we work with

Brands we are built for

  • A Shopify DTC brand doing $20K+ a month
  • Past product-market fit, ready to scale spend
  • Tired of junior-staffed agencies and creative plateaus
  • Willing to treat growth as testing, not a light switch

Categories: Men's vitality, Skincare & beauty, Supplements, Sexual wellness, Women's health, Sleep & recovery, Nutrition, Longevity.

How we work

  • Audit first, no payment link
  • Month to month, no setup fee
  • Senior operators only
  • Aligned to your outcome, not billable hours
FAQs

About Succession Media

What is Succession Media?

Succession Media is a DTC growth agency for Shopify brands doing $20K+ a month. It runs direct-response creative, Meta media buying, conversion rate optimization (CRO) and AI search optimization (AEO + GEO) in one loop, with senior operators only, month to month and no setup fee. The first call is a free growth audit of the ad account, creative and funnel.

Who founded Succession Media?

Succession Media was co-founded by Hamid Chakir (CRO and Landing Pages) and Yassine Chakir (Direct-Response Creative). The team also includes Omar Ghouat (AI Search Lead (AEO + GEO)) and Abdelilah Soumr (Email and Retention (Klaviyo)).

Who does Succession Media work with?

Shopify DTC brands doing $20K+ a month that are past product-market fit and ready to scale spend, strongest in supplement, wellness and health categories. Supplement, sexual wellness, and women's health brands are our sharpest edge because of the compliance and creative complexity. We also work with other DTC categories in the same revenue band.

How does Succession Media charge?

Pricing depends on scope. It would be misleading to quote a number without seeing your setup. We work month to month with no setup fee, so there is no long lock-in.

Where can I see Succession Media's results?

Yes. Our case studies page (succession.media/case-studies) covers brand results and an anonymized top-10 US supplement brand. The full dashboards behind each one are walked through on the call, under NDA where the client requires it.

Company details

Name
Succession Media
Legal name
Succession Media LLC
Website
succession.media
Email
hello@succession.media
LinkedIn
Succession Media

Talk to us

Book a free growth audit. Worst case, you walk away with a diagnosis you can act on today. We hold a limited number of audit slots each month so every one gets senior attention.

Book your free audit call